Spotlight: Daniel Garcia

by   |  03.22.19  |  Academics, COBA Faculty, Marketing

We are pleased to introduce you to Daniel Garcia (’04), who will be moving to a full-time faculty role within the College of Business Administration this fall. Garcia is from Cancún, Mexico and came to ACU as an international student. He graduated with majors in management and marketing, a certificate in missions, and a minor in global studies. Soon after graduation, Garcia began working in admissions as a multicultural marketing specialist to help recruit a more diverse student body across the U.S. and internationally. He has a masters degree in intercultural communication, a certificate in conflict resolution, and is finishing his M.B.A. through COBA’s new online program. He is currently the Director of Multicultural and International Enrollment and also teaches International Business (BUSA 419) and Principles of Marketing (MKTG 320). His wife, Yukari, is from Japan and they have two little girls and a one-month-old son. Garcia and his family attend the bilingual service at University Church of Christ.

 

Q: What drew you to teaching?

A: I never considered teaching as a career until fairly recently. Several years ago, I was in Hong Kong on a recruiting trip and met a COBA study abroad group lead by Dr. Phil Vardiman. I was flying to Shanghai to recruit students at a university and invited Dr. Vardiman to come along, as students like to hear from faculty during the recruiting process. After watching me give a presentation to the prospective students about ACU, Dr. Vardiman started a conversation with me about teaching. Many more conversations later, I started teaching part-time for COBA last semester and am excited to move to full-time in the fall.

Q: Why do you enjoy teaching and working with college students?

A: A large part of my job in admissions and recruiting was talking up ACU and describing why it is such a unique university. One of the biggest factors that set ACU apart from other universities is our faculty. They are remarkably caring, intentional, and truly make a difference in students’ lives. After talking with Dr. Vardiman, I realized that I did not just want to talk about that difference, I wanted to make that difference. I am excited to help students learn how to hold a more global worldview. The more we learn about other cultures, the more we learn about our own and discover peace as we begin to understand each other. I believe in not just teaching content, but presenting it in new and innovative ways that emphasize a continually expanding worldview.

Q: Outside of teaching, what passions/hobbies do you have?

A: I have traveled internationally for ten years for work. Traveling is one of those professions that when people hear what you do, they assume you are just on a glorified vacation. There are also different perceptions of some places over others and the idea of glamorous travel wears off very quickly. To continuously travel for work for so long, you have to have a passion for what you do and a passion for other cultures. I love learning how those different from myself think, why they do what they do, and watching people solve the universally same problems in different ways.

Q: What is something that students might be surprised to find out about you?

A: I play on the “Sunflowers of Death” soccer team with Dr. Jessup and have a superhero alter ego, Chido Man, who represents the idea that God has given us talents to make a difference in the world.

Garcia will continue to teach International Business and Principles of Marketing as he assumes his full-time position in the fall. We are excited to see what he does in this role and to welcome him further into the COBA family.