Irene Anderson 
Colton Campbell 
Nate Hurley 
Ayrea Towell 
Maggie Jarratt 
Greg Wilson 
Leanne Blair 
Corinne Morris 
Caitlin Hanisco 
Quentin Rolland 
Leslie Oglesby 
Dee Dee Taylor 
Ashley Markgraf 
Judson Foster 
Anita Miharintsoa In class, we discussed ideas for defining criteria as required for Major Essay #2. We examined real-world examples of criteria used in various evaluation processes:
- Five Criteria for Evaluating Webpages
- Scoring Criteria for Smarter Cities
- New Energy Congress—Technology Review Criteria
The criteria below could be quite useful when evaluating the rhetorical effectiveness of a literary or film text:
- Logos—the logical appeal. When evaluating the logical appeal of a text, consider whether the work includes or avoids common logical fallacies. How well does the work withstand intellectual criticism?
- Ethos—the ethical appeal. How well does the speaker establish her own credibility with an audience?
- Pathos—the emotional appeal. How well does the work create a sense of emotional involvement in the reader or viewer?
- Sensory Appeal—consider how well a work appeals to an audience’s sensory perceptions by using sound, rhythm, or visual imagery to make a reader/viewer’s experience more tangible or memorable; consider descriptions of smell or texture as well.
- Structure—consider the structure or organization of a work as a criterion for evaluation (whether the sequence of events or the order of evidence presented is rhetorically effective).
- Audience—consider whether the ability of a work to reach a broad audience or a limited audience could be used as a criterion for evaluation (this criterion could be a subcategory of the ethical appeal).
- Other criteria can be useful depending on which aspects of a text you consider most important. On Monday, the class created a word cloud of additional words to consider as criteria for evaluating texts:
Add a Comment
You must be logged in to post a comment.