Social Comparison in sports

Festinger's social comparison theory popped into my head the other day while watching college football. I was watching my favorite team the Texas Longhorns get beat by the Baylor Bears, who have been a perennial doormat in the big 12 when I started to apply Festinger's theory to the Longhorns current predicament. As a recognized football powerhouse the Longhorns expect to be one of the best teams in the nation year in and year out. Through the past decade they have finished in the top 25 every year, and more often than not also in the top 10. The Longhorns have learned to compare themselves to their peers as a measuring stick. Instead of using local peers such as Baylor who is a fellow Texas team, the Longhorns compare themselves to fellow powerhouses such as Ohio State, Oklahoma, Alabama, and so on. We get so used to this standard of excellence that we have forgotten the taste of defeat. If rather we compared ourselves to our in state brethren Baylor, we would be more apt to accept our fate this year. But perhaps this measuring yourself to your peers is how it truly works. Maybe adding socioeconomic classes to the social comparison theory would make this theory more realistic. Maybe adding race, religion, and education to the mix would give this theory a sharper edge. Or maybe all of these factors are inherently implied when Festinger said “people compare themselves to others because for many
domains and attributes there is no objective yardstick to evaluate
ourselves against, and other people are therefore highly informative." Whatever the case is I believe the social comparison theory rings true for all parts of life.