Archive for ‘Uncategorized’

Blog themes – Fall 2015

0 Commentsby   |  07.02.15  |  Blogs, Uncategorized

Below are the blog themes available to all Campus blogs hosted at blogs.acu.edu.

NOTE: Online Marketing does not provide support for these themes. Instead, they are validated by our group to work as they are intended by the author.

If you need training on how to administer a blog, we recommend Lynda.com’s WordPress Essential Training

Marketing Intern in Big D!

0 Commentsby   |  04.05.10  |  Uncategorized

Hayden Scruggs

Hayden Scruggs

We are proud to announce that Hayden Scruggs, one of our marketing interns from 2009, was selected for the coveted Holt Lunsford Commercial (HLC) endowed scholarship and paid internship position for the summer of 2010 in Dallas, Texas. Hayden was instrumental in the formation and successful launch of our new integrated marketing campaign that we have dubbed “Game Day.” Her leadership and professionalism was evident by her success in recruiting local Abilene businesses to become Wildcat Partners.

This summer, Hayden will relocate to Dallas and be introduced to all facets of the commercial real estate industry, including project management, data analysis and interaction with clients at HLC.

HLC is the second largest commercial real estate provider in the Dallas/ Fort Worth metroplex, overseeing approximately 36 million square feet of office and industrial product in Dallas, Houston, Austin, and Little Rock for private and institutional owners. Holt Lunsford, a 1985 ACU COBA graduate, is founder and CEO of HLC.

Upon her completion of this prestigious internship, Hayden also will be awarded a $4,000 scholarship for her Fall 2010 and Spring 2011 studies at ACU.

Way to go, Hayden!

ACU wins Best of Show at local Addy Awards

0 Commentsby   |  03.01.10  |  Uncategorized

University Marketing recently made six entries to 2010 Addy Award competition, sponsored by the Abilene chapter of the American Advertising Federation (AAF), and all six won in awards presented Feb. 25 at Fairway Oaks.  Four entries won Gold Addys: “LiveUp” in the Brochure/Campaigns category, “Intro Viewbook” in Brochures/color and “Academic Viewbook” in Brochures/Color, and “The Promise” (2009 President’s Circle film) in Elements of Advertising/Cinematography. The “2008-09 Mobile-Learning Report” won a Silver Addy in Annual Report/Color and “ACU Today” won a Bronze Addy in Magazine Design. In addition, “Intro Viewbook” was judged Best of Show.

Several of these awards are related to the “LiveUp” enrollment marketing campaign developed in conjunction with Stamats Communications. “LiveUp”-themed materials were rolled out in recruiting efforts this last year, helped ACU set an enrollment record in Fall 2009, and will influence our design of future marketing materials for the university.

Gold and silver Addy winners advance to AAF regional competition. ACU is no stranger to the Addy Awards, having won 260 of them since 1984, including 93 Gold Addys and five Best of Show honors.

While awards are not our motivation for doing effective and exemplary work for ACU, they do provide a source of pride and accomplishment for our team, as well as an acknowledgment from our professional peers of the quality of our work for you and ACU.