“Hi, we’re Wednesday, a boutique paperworks company from Oklahoma City, OK. We’re a creative collaboration between two complete opposites who happen to like great design and each other, a lot. We invest the best of both of us in our work to create an evocative aesthetic. We compile the delicate and bold, intricate and eccentric, and the playful and thoughtful into our designs to curate Wednesday’s unique style and personality. We get excited about paperworks, because some of our most cherished memories have been initiated by an invitation or punctuated with a hand written thanks.”
Any company comprised of two ACU alumni that has an “About Me” page like this one promises to have a story to tell, which is why it was so exciting to have Jessica and Garett Mayfield speak here on campus last week.
Their story started here at ACU, where they met. Following their graduation in 2009, the two moved to Florida to pursue Jessica’s job in corporate marketing. At this point, Garett was doing freelance design, but the two decided that they wanted to pursue something more creative.
At the request of a friend, Garett and Jessica decided to branch out and get into some branding work. This experience, while challenging, proved to be incredibly beneficial as the two taught themselves how to budget, create deadlines, interact with a client, and eventually come out with a good product.
In spite of some initial struggle, the Mayfields launched Wednesday and watched it take off. Speaking out of both their struggles and successes, Garett and Jessica had a few key points to communicate to our group:
- Tell your story; it belongs to no one but you.
- “Don’t ask yourself what the world needs. Ask what makes you come alive, and go do it. Because what the world needs is people who have come alive.” –Howard Thurman
- An honest brand is the best brand.
- Authenticity attracts others, while fakeness often repels them.
- Don’t compare yourself.
- Create your own definition of success.
Throughout all of this advice was woven the central message that doing what you love and bringing glory to God is worth far more than any monetary gain. In addition, at the heart of Wednesday lies the Mayfields’ belief that people are worthy of grace and respect and that customers should always be valued. Garett and Jessica believe that relationships have power, and as a result they use their business to build relationships that have value beyond that the workplace.
As the Mayfields pointed out in their closing thoughts,
“Passion for what you are working on keeps you motivated.”
Don’t be afraid to figure out what that passion is and pursue it.
For more on Wednesday, check out their website!