P3 User Scenario and Task List

User Scenario:

Age: 53

Location: Abilene, TX

Occupation: Owns a landscaping company

David lives with his wife and two dogs on the outskirts of Abilene, TX. He is very familiar with plumbing services having worked in the contracting business before and now in landscaping. Recently he has been having problems with his master bathroom shower and is worried there is a leak in the walls damaging the drywall. He would normally try to fix the problem himself but he has been so busy he hasn’t had the time. He contacts some of his contracting friends to see who they would recommend for a quick fix and hears back about Black Plumbing. David decides to visit their website to learn about their services. The site makes it easy for him to learn about hours of operation, find contact information and read customer testimonials. He decides to get in touch and schedule a visit.

Task List:

1. User wants to search for something specific.
2. User is looking for contact information.
3. User wants to connect via social media.
4. User wants to learn about hours of operation.
5. User is looking for a list of services provided.
6. User is looking for a list of products for sale.
7. User wants to know what cities in surrounding area are serviced.
8. User wants to read customer testimonials.
9. User wants to request a quote.
10. User is looking for pricing.
11. User is looking for any discount offers.
12. User wants to rate his/her experience.
13. User wants to learn about who runs the company.
14. User is looking for office address.
15. User is looking for employment opportunities.