Archive for ‘User Scenarios (P4)’

Name: Zach Johnson

Occupation: Illustrator

Location: New York, New York

Interest: Art, creativity, working with others, being outdoors, and traveling

Zach is a pretty well known illustrator up in New York, I’m sure you’ve seen some of his stuff. He is a “go go go” type guy when it comes to his work. Also, being an extreme right brain, he doesn’t always have his ducks in a row when it comes to his process work. He recently got hired to do a new freelance job and they want all of his inspiration organized and ready to show. Also, they want to know where he got it from so they can document that for future reference. At a loss of how to do this, Zach came across the “designers inspiration organizer” app and found it to be exactly what he needed. He could even link up with his art friends.

Name: Zooey Brooks

Occupation: Graphic Designer/Typography obsessed

Location: Austin TX

Interest: sketching, cooking, kayaking, and thrifting

Zooey is a young graphic designer who is really concerned with staying in the know of what’s relevant. She also loves seeing what her friends are finding and sharing her own inspiration. She came across the insp’rd app and loved it the second she saw it. She found it to be helpful in her organization.

Lindsey Adams

age: 20

occupation: Student

hobbies: Singing, leading worship songs for her sorority, acting, anything theatrical really, and hanging out with friends.

Lindsey is a college student at MACU. She is a music major and has a fun and caring personality. She loves hanging out with her friends, but when they go out to eat she begins to feel anxious. She is lactose intolerant (allergic to milk), so any product that has milk in it will give her an allergic reaction. Because of this she doesn’t always know where she can eat. Friend time turns into an inner struggle between going and not eating or hopefully finding a dish she can partake of. Her dietitian told her about a new app for smart phones that locates stores, locations, markets that are aware of the special needs of certain people–those with food allergies such as gluten and lactose intolerances as well as let’s you know what’s in certain foods like red dye #5. Lindsey finds some hope that she will be able to locate places that will cater to her needs. Now she doesn’t feel as so anxious when she goes out to eat or grocery shopping. She can look ahead and see which restaurants everyone likes but also caters to her dietary restrictions.

Daniel Best

age: 34

occupation: Radio host for MACU’s radio channel

hobbies: Traveling, birding, singing Opera, and watching American Idol.

Daniel is happily married with 3 children. Life would be wonderful, he thinks, if it weren’t for his struggle with his weight and diabetes. Every meal is a battle. He tries to eat better and desires that his kids eat healthy meals as well to prevent the onset of juvenile diabetes. His wife and he have done research on the matter and have learned a lot about what foods are right or now for them. They live a pretty fast paced lifestyle like most in the States, so sometimes meals don’t get packed or time doesn’t allow for cooking some evenings. His daughter Julia tells him she found an app he can download to his iPhone that may help them for these situations. He downloads the app and checks out the capabilities. It can tell him what healthy places are near him, such as farmers’ markets and organic health food stores. It also has a database of ingredients like maltodextrin, dextrose, sucrose, sorbitol and xylitol, which are all forms of sugars or sugar substitutes. He sees that a lot of the foods that say sugar free, have sugar additives like Splenda, which includes maltodextrin and dextrose as its first ingredients. An affect these can have is amplifying cravings for junk foods and creating a lazy digestive system. Not what he needs at all. He can also find out what produce is in season so when he buys new veggies and fruits for the kids, he can even get little Michael to eat these healthy foods.

Name: Mark

Age: 23

Occupation: Server

Mark is a server at a restaurant that has just introduced a tablet application to take customers’ orders, and send them to the kitchen correctly. He needs to be able to quickly scan the screen and be able to locate the menu bars, and individual items on the tablet so he can promptly take care of his tables.

Name: Shannon

Age: 20

Occupation: Server

Shannon is also a server at a restaurant, which has just introduced a tablet application to take customers’ orders. Shannon needs this application to check ingredients and allergies. If a customer asks if a certain menu item has a specific ingredient, she needs to be able to quickly scroll through this application and find out the answer to her customer’s question.

Robert Huntsman
Age: 35
Occupation: Utility Sales and Repair
Hobbies: golfing, going to theme parks, home renovations, playing drumset

Scenario: Robert decided to meet up with a few friends from college that he hadn’t seen in several years. The four of them used to love going to theme parks together and riding the most intense roller coasters. They arrive at the roller coaster park to find that it is super crowded because most of the local schools are currently on spring break. Robert notices a sign in the park for an app that allows you to check line lengths and read information on rides – so he gets out his iPhone and downloads the app. He and his friends build a list of rides that they want to ride after looking at the descriptions and photos of all the rides (including stats such as top speed, number of loops, etc). They go to each ride based on which ride currently has the shortest wait time, which allows them to ride all of the rides that looked cool while even having time to ride a couple of the coasters twice. Robert and all of his friends agreed that their day at the park was awesome, especially thanks to the help they got from the theme park app in riding all of the coolest rides at the park.

Lynda Uvalde
Age: 41
Occupation: Head of City Council
Hobbies: spending time with her kids, reading, traveling

Scenario: Lynda decided to take her kids to a nearby theme park as a reward for finishing up the school year with good grades. When she gets to the park she decides to try their free app. She looks at all of the roller coaster descriptions and makes sure to avoid taking her kids to any rides that they do not meet the height requirements for. The kids also tend to get antsy in long lines, so she uses the app to make sure they don’t head towards any rides that currently have a wait time longer than 30 minutes. Her kids were also pretty picky in terms of what food they would eat, so she went to the food section of the app to find a good food place with a short line – which was extremely helpful in preventing any temper tantrums or meltdowns from her children. Overall, they had a great day at the park thanks to the information provided on the theme park info app.

Name: Olivia

Age: 19

Location: Denton, TX

Occupation: Student

Olivia is a student at UNT and she has such a busy schedule but one thing she enjoys doing is running. She runs about four times a week to stay fit. She normally goes on the universities track but she is getting tired of seeing the same thing over and over so she decided to start exploring new places to run around town. The problem is she is unfamiliar with the town and she doesnt really leave campus much because she is so busy. She is worried she might go running into the wrong neighborhood or run into some rediculous traffic. One of her friends told her about the application “Urban Runner” which allows you to map our different routes for running around town. Not only does it do that but it also provides rating systems for existing routes that others have posted showing the level of terrain, amount of traffic and overall safety. She feels much more confident and decides to try it. Once she gets on she realized that through  her contacts in her phone, many people she knows are using it as well and she connects to them. Eventually she starts running with friends who have shared their favorite routes with her. No more boring old track for her!

Name: Doug Funny

Age: 35

Location: Seattle, Washington

Occupation: Insurance Saleman

Doug is an insurance representative for a large insurance company based in Seattle. He is in avid runner and often run in some local competitions for fun when he is free. For the most part he is always on the go. He travels from city to city for his job but that doesnt stop him from going running. One thing he really needed was to learn where the locals would run. Everytime he would go out running he would run into issues, hed get lost or he would hit a dead end. He was browsing through the app store on his Iphone and he found a running app called “Urban Runner” so he thought he would give it a try. To his amazement it allowed him to map out his routes from city to city and see popular routes that had bin posted about the area based on his current location. Not only did the gps navigation of the app ease the fear of getting lost he was also able to find popular and safe routes in every city he visited. In his eyes this was awesome he could feed his two passions while on the go, adventure and running. Hurray!

Name: Jessica Faith

Location: Abilene, TX

Age: 20

Occupation: Student

Jessica is a junior at ACU and loves going to the athletic games. She is aware of the football games because they are on Saturdays    but doesn’t know the times of the other athletics games. She wants to attend more ACU games this year and hopes to see all the ACU atletics teams. However, she doesn’t always know when the games are played. With her iphone she goes to the ACU Athletics App and searches the ACU schedule for the rest of the season. She now knows the days and times she can attend the games. She can even click on the games she wishes to attend and it automatically schedules the games into her calendar and will notify her about the games with what day, time, and location of the game. Now she knows when, what time, and where the games are held.

Name: Amy Smith

Location: Dallas, TX

Age: 42

Occupation: Accountant

Amy is a ACU parent of a football athlete and loves going to see her sons games. There are times that she loves to come to his games when she has free weekends from working as an accountant. However, she doesn’t know where Shotwell Stadium is located. She goes to her ACU Atheltic App and looks up ACU football, location and clicks on shotwell stadium and it brings up a map of shotwell stadiums location. These are also times she can’t make it to the football games and wants to know the score instantly so she can call her son about it. On the football games she scheduled, her phone instantly sends her a notification of the score of the game right after the game so she can call her son and congradulate him on the win

Name: Matt and Jenny Hiperson

Occupation: Social Media Consultant Advertisement Analysts

Age: 28 & 26

Location: Abilene, TX

Having moved to Abilene from San Francisco, Matt and Jenny are struggling to adjust to life in a smaller city. Matt previously worked for an advertising agency on social media and viral expansion, and was transferred to West Texas to establish a new, cutting edge firm in an experimental program by his company. The couple work from their home in the nicer neighborhoods near Lytle, but they often feel disconnected from the city. They are constantly online and never spend a moment away from a screen, leading to frustration when trying to find any information regarding Abilene businesses or events. Recently Matt and Jenny were tipped off by an acquaintance to check out a new site called {site/app name}, which could show them any information about local places around Abilene. To their surprise, they were able to easily find local restaurants and cultural centers that filled their sophisticated needs and read helpful reviews from other users around town. They were also happy to discover the mobile app version of the site, which they now use primarily when bored or checking to see the latest local events in Abilene.

Name: Stacy Daniels

Occupation: Student

Age: 18

Location: Abilene, TX

Stacy is an excited freshman who has just moved to Abilene to start her degree in Music, and is a seasoned Abilene veteran. She has several family ties to the city, and while growing up in Fort Worth she has visited frequently for various holidays and events. Stacy knows the ins and outs of Abilene, but she is very inexperienced with newer technology. Having just received her new iPhone, Stacy has spent the past few weeks playing around and downloading every app that looks interesting to her. Upon searching for “Abilene” in the App Store, Stacy discovers {site/app name} and discovers all sorts of “hole-in-the-wall” businesses she never knew existed. When not busy with classwork, Stacy uses the app to look up the location of a local music shop and purchase new strings for her guitar. Later on in the semester, Stacy finds out about local Broadway shows via the app and follows a link to the site for purchasing tickets. Stacy is never aware of the desktop site’s existence.

Howard

Howard loves to have a good time and enjoys being the life of the party. He has recently turned 50, and with his new age, comes new health problems. He has to take a multitude of medications for his arthritis and joint pains. Howard has a fast paced busy life that begins early in the morning and goes until late into the evening. Taking medication at certain times of the day can get tricky and he sometimes forgets. He needs a way to remember all of this new information and to alert him when he needs to take it so that he doesn’t forget with his busy schedule. He found this app on his iphone that lets him enter all the information and guidelines of his medications, and set alerts throughout the day to remind him to take his medication so that he wont have pain. He loves that he can order new medication right from his phone so he doesn’t have to wait in line at the pharmacy, since he does not have much time.

Jessica

Jessica has diabetes and wears a medical bracelet since it is so severe, and sometimes her blood sugar levels get too low. She needs a way to remind herself when to take her medications, and also a log of all her medications with specific notes and images so that if anything were to happen, like passing out from low blood sugar, the information would be stored in her app on her iphone. This could be extremely useful to someone trying to help Jessica in a crisis situation. Her app would list exactly the name, dosage, doctor and pharmacist who prescribed and filled the prescription, and any other necessary information such as if she needs to take water or food with her medication.

Name: Mike and Jennifer Taylor

Occupation: Architects

Location: Prescott, Arizona

Outdoorsmen, campers and avid mountain bikers.

Mike and Jennifer love to go camping but they usually only go to the same old campgrounds. One of the couples they go camping with told Jennifer about (app) anyhow it has really helped them find a new place to camp and gave them ideas for future camping locations. Jennifer got the app and used it   to find a nice place to camp with space for their tents and trailer in a national forest, that is also close to the mountain biking trials that they love to ride.

 Name: Ralph Lastnamenson

Occupation: Extreme Guy (REI for money)

Location: Phoenix, Arizona

Adventurer and extreme lifestyle liver. Loves the woods, and loves helping people learn to love the woods.

Ralph works at one of the R.E.I stores down in the valley. He often gets lots of rich snobby customers who claim to be camping experts, but don’t ever know where to go camping at. After dealing with lots of returns and upset customers because their outdoor experience wasn’t what they thought it would be, Ralph sought out something to help aid and guide is weary customers. Ralph came across (App) and now recommends it to all of his customers because he has had great success with it himself as an easy tool to help out the novice camper find a great place to camp, wether its at a site or out in the woods. (Even though Ralph is extreme and doesn’t need the app obviously). He said that (App) made fining a  camp ground near a lake with hiking trials, in the woods around Williams, AZ (his specified search) was extremely easy and the experience went over all well.

Name: Alex
Occupation: Student
Interests: motorcycles and music

Alex is new in the area for university and has only been in town for a semester. However, he has the option to live off campus the next semester and wants to jump on it. Not really being familiar with street names and neighborhoods in the surrounding area, he tries to drive around the school and see if any houses or apartments are renting for next year. He runs into a few houses with signs but gets voicemails when he tries the number. He is unsure of how many bedrooms or the price at those listings anyways. Feeling stressed, he is about to just sign up for an on campus apartment when a friend tells him about (APP name). He quickly downloads the app and starts surfing. He is able to pull of a list of all surrounding availabilities within a 3 mile radius from campus. The price, number of rooms and baths, and information about bills are all visible too. Alex is able to filter down his search by putting in his maximum monthly amount and by room numbers. He also was considering bringing his family dog, Rooster, to live with him next semester and is clearly able to see the pet policy on the houses he is interested in. He couldn’t imagine something more useful happening.

        Name: Meredith
Occupation: Student/ Social Work
Interests: Music, Hanging out with friends, art

Meredith is a third year student at Belmont University in Nashville, TN. She has lived in the same apartment for a year and is ready for a change. She wants to live in a house, but hasn’t been able to find one close enough to campus to bike to and from, and one in her price range. She recently heard about (APP) and decides to check it out. She is able to search all available properties less than 1 mile from campus and within her price range. She has two girls that she wants to live with so finding a three bedroom is key. She is able to sift through and narrow it down to 3 major possibilities. She had rented a house at the university she was at before and had a lot of problems both with the property and the realtor. She wants to make sure she doesn’t run into the same problems again and is excited to see reviews from previous tenants of the properties. She is able to find out what problems the house has (pipes, neighbors, etc) and how the landlord/ tenant relationship has been in the past. This is key in her decision. She can discover all of the problems and benefits without even having to talk to the renter. She also sees the possibility of scheduling a viewing right there from her phone. She doesn’t have to deal with voicemails or secretaries but is able to set up an appointment from the calendar. She has great success and will definitely recommend this app to her friends also trying to find a place to live.