by Neely Borger | May 19, 2014 | Careers In..., Current Students, Faith Infusion
Sarah Puckett, a Marketing major from Amarillo, took a job offer from PFSweb to join their team in Dallas. Sarah is excited to start working with a company with such a unique culture, striving to make a difference in their industry with their customers and employees. PFSweb is a leading global provider of comprehensive eCommerce solutions. Their services include eCommerce technology, order management services, financial services, interactive marketing services, product content management, high-touch customer care, and global logistics. PFSweb provides services for well-known brands in the marketplace, including Asics, T.J. Maxx, L’Oreal, and Pandora. Sarah believes that COBA has prepared her well for this job opportunity, challenging her to think in new ways and be a good steward with the talents He has given her. COBA classes and events such as Leadership Summit have built the foundation for the person Sarah wants to be in the marketplace. By learning from COBA mentors and professors, she is ready to enter the workforce with a strong sense of purpose and mission. Sarah will begin working for PFSweb on June 16th. Congratulations, Sarah!
“Something that is far more important than all of the applications and material that I learned from COBA was how to be a strong Christian in the business world and constantly look for ways to serve others and be a good steward,” says Sarah Puckett, a Marketing major now working for PFSweb in Allen, TX.
by Neely Borger | Apr 14, 2014 | Current Students, Faith Infusion, Poverty and Development
COBA’s culture is built upon the foundational principles of faith infusion and using students’ God-given gifts to impact others in the ACU community and throughout the world. This spring break, several of COBA’s students chose to spend the week serving others in the U.S. as well as abroad. Students put their faith in action by humbly submitting to the work God was calling them to do this spring break.
Six of COBA’s students, including Sarah Puckett, Alec Hartman, Eric Koster, Michael Holeman, Hannah Griffith, and Mandy Stratton, traveled to Honduras to work with Jarrod Brown and Mission Lazarus for the week. Mission Lazarus is a ministry that creates a sustainable lifestyle for local Hondurans. The organization includes a leather shop, a coffee plantation, a carpentry shop, several trade schools, a medical clinic, and an orphanage where children can learn the key skills they need to grow and be successful leaders in their society. Mission Lazarus provides work for the Honduran people, enabling them to create ways to provide for their families.
“Missions are not about bringing God to a foreign country; God is already working there. Mission work is really joining with and helping our brothers and sisters in Christ in order to encourage them, sharing the common bond of love that we have for each other through God,” says Mandy Stratton, a sophomore finance major.
Neely Borger, a senior marketing major, also went to Honduras over the break with a different team. This team consisted of eight members who worked with a dental clinic located in Choluteca. In addition to working with the dental clinic, the team also organized a VBS and a soccer camp for the kids at the local church. In the future, Neely plans on working with nutrition in various medical mission fields. She believes this week was a great opportunity to see and work in a different culture and expand her worldview.
“I loved being the person that made the kids from the church smile. This experience was incredibly humbling, opening my eyes to see the world from God’s perspective and the need for love and affection in such broken homes.” says Neely Borger.
Landon Long, a senior management and political science major, spent the week in New York City working with Graffiti Ministries in Brooklyn as well as a kids’ after school program in Manhattan. Graffiti Ministries is a church that caters to indigent people in the Brooklyn community. Landon and his group aided the church in several ways, including cleaning and hanging dry wall. The group also ministered to kids by helping them with homework, playing games, and sharing a devotional each day. Landon will be attending law school this fall and plans on going into the oil and gas field. After working with Owen, the lawyer for Graffiti Ministries, Landon says he could see himself working for people who cannot afford good representation.
“Working with Graffiti Missions in NYC showed me how I can use my degree in law to help serve the community, representing indigent people who are not able to afford good lawyers. I am excited to use my passion for law to serve others in need,” says Landon Long.
COBA’s mission is not only to equip students with the essential tools to be successful in the business field but also to use their unique skill sets to serve others in the world. COBA thrives on empowering students to find their callings in life, continually seeking God’s guidance and assurance for whichever path He leads them to.
by Neely Borger | Apr 4, 2014 | Academics, COBA Events, COBA Faculty, College Decisions, Current Students, Faith Infusion
After the AACSB Business Accreditation Peer Review Team visited ACU’s campus in January, their Board of Directors and Continuous Improvement Review Committee have officially announced the extension of accreditation of the business degree programs offered at ACU’s College of Business Administration. Accreditation with AACSB is the hallmark of excellence in business education. Accredited business schools must meet specific standards of excellence, with their deans, faculty, and professional staff committing to ensure and deliver the highest quality of education to students. This accreditation represents the highest standard of achievement for business schools worldwide, with less than 5% of the world’s 13,000 business programs having earned AACSB Accreditation. Accredited schools produce graduates that are highly skilled and more desirable to employers than other non-accredited schools.
AACSB is a non-profit corporation of business schools, accounting programs, corporations, and other organizations devoted to the promotion and improvement of higher education in business administration and accounting. The organization was founded in 1916 and established its first standards for degree programs in business administration in 1919. To become accredited, a business school must go through a process of self-evaluation and peer review. There are a total of 694 member institutions, with representation in 45 countries. In Texas, there are a total of 36 accredited schools, eight of those being private universities. The private universities include ACU, Baylor, Rice, SMU, St. Mary’s, TCU, Trinity, and the University of Dallas.
The primary purpose of AACSB is to provide exceptional standards, carefully evaluating a business institution’s mission, operations, faculty qualifications and contributions, programs, and other critical areas of the school. An AACSB accredited school ensures students and parents that the business school is providing an exceptional education, as well as employers that these students are ready to enter the business field and perform well due to the high quality education. For the staff and faculty, an accredited institution attracts high-quality students and supports the promotion of research opportunities and global recognition.
COBA initially became accredited through the AACSB in 2004. Every five years, the Continuous Improvement Review Team from AACSB visits the campus to audit the quality and compliance of the business school, talking with students and faculty in regards to the quality of education and learning. 2014 marked the third visit for the team and the process of re-accrediting the college. Mirroring the previous two visits, the team was thoroughly impressed with the high standards and unique culture of COBA. Throughout the visit, members constantly commended COBA for its commitment to faith implementation and superior learning and engagement opportunities, including STAR, study abroad, Leadership Summit, and global leadership development. Faculty’s participation in training, research, development, and preparation also impressed the board.
The overall culture of excellence and hospitality truly made an impact on the team, clearly magnifying the quality and standards that distinguish ACU’s business school from the rest. The persistent drive for constant innovation, engagement, and impact with students, employees, and the community has made COBA excel in all areas, offering an environment that is determined to provide students and faculty with an experience full of value and excellence. COBA strives for innovation, continuously seeking opportunities to learn and expand student’s knowledge by using optimal sources. COBA’s faculty is committed to engaging with students and supplying them with the tools necessary to become successful in the workplace. For years, ACU’s College of Business has engraved these principles into each student and faculty member, integrating leadership and business skills with a firm foundation in Godly and faith-based principles. Becoming re-accredited with the AASCB is a clear confirmation of God’s work taking place in the College of Business Administration at ACU.
Click here to read ACU’s official press release on COBA’s re-accreditation. You can learn more about AACSB and the importance of choosing an accredited business school by clicking here.
by Neely Borger | Apr 1, 2014 | Academics, COBA Faculty, Current Students, Faith Infusion
1. Get to know professors.
COBA’s professors are committed to equipping students to be successful in all aspects of life. By engaging and interacting with students, professors are able to build strong relationships with students that will last a lifetime. Professors are eager to help students at all times with academics, future career plans, and with their spiritual walk.
2. Connections are the key.
Start networking and connecting with ACU and COBA alumni. COBA has representatives all over the world. By making these connections, students are able to gain real insight from experienced professionals who graduated from ACU. By simply engaging with alumni, students have a great opportunity to learn about specific job industries, land internships, and network for job offerings.
3. Get involved.
COBA has many opportunities for students to get involved. They offer organizations including STAR, AMA (American Marketing Association), and Women in Business for students to get plugged into COBA’s community. Events such as Springboard and Distinguished Speakers Series are also great ways for students to make connections and learn from real life applications. Check out the student organizations you can be a part of here.
4. Seek opportunities.
COBA encourages students to constantly seek opportunities to learn and grow, in academics and in their spiritual walk. The COBA culture and community thrives on faith infusion, instilling critical values and principles for students to build their foundation on. Growth is the effect of seeking opportunities and learning in different situations. The path to success is not a sprint but a marathon. COBA encourages students to continually look for opportunities to grow and learn.
5. Finding the balance.
In all aspects of life, finding the right balance is the key to success. COBA strives to help students find the right balance for learning how to lead in your job, home, church and community. When life is well-balanced, the peace of Jesus is upon you. “You will keep in perfect peace those whose minds are steadfast, because He trusts in you.” Isaiah 26:3
6. What’s the plan?
COBA encourages students to have a plan, a road-map with checkpoints that lead to their hopes for future goals. Tim Johnston and Samantha Matta are continually working with students in the classroom, as well as individually, to create a plan that is uniquely designed for each student. In the classroom, Tim and Samantha prepare students through class insertions that focus on developing students professionally, including career testing, mock interviews, and relevant projects created for students to encounter real life experiences.
7. Be a risk taker.
In the words of Bill Cosby, “In order to succeed, your desire for success should be greater than your fear of failure.” Life is full of opportunities; the question is whether or not we will take advantage of those opportunities. Jesus calls us out onto the water and promises us that through faith, we will not sink. In the business world and in all areas of life, God gives us the chance to take a step of faith and walk into rough waters. With great risk comes great reward.
8. Diversify your worldview.
COBA believes in expanding students’ worldviews, enabling them to see businesses in other cultural contexts. COBA offers several study abroad programs, including Australia, Oxford, and Central America. These programs are a great way for students to experience God working through business in other cultures and to gain global experience in the marketplace. Learn more about COBA’s Study Abroad program here.
9. Confidence. Godfidence.
God has gifted each individual with the ability to create. We encourage our students to step out of their comfort zones and discover all that God has in store for them with confidence. With God, all things are possible.
10. Believe in your purpose.
Each student is on a journey, discovering his/her own gifts and passions that can be used to write their story. We encourage students to find their passions; soon those passions will lead them directly to their purpose. Every student has a story to write, a calling to live out. COBA wants to provide the community and culture that empowers and enables students to discover everything they are called to be in life.
by Neely Borger | Feb 28, 2014 | Faith Infusion, Placement stories, School of Information Technology and Computing
Imagine having a set of social listening tools that can measure exactly how effective your brand’s sharable content is. Well it is time to stop daydreaming and get social! In the fall of 2012, six founding members, including former ACU, SITC, and COBA graduates Brad Neathery (2011), Clay Selby (2011), and Braxton Huggins (2010), teamed up and created SocialRest, a set of specific tools designed to measure social shareability, engagement, and conversions made from a brand’s website content across social platforms. SocialRest measures how social users engage with a brand because of user-shared content from their website. SocialRest then follows that social user if they visit that brand’s website, listening to how they engage with content on the site and measuring conversion rates on the brand’s website.
In the fall of 2012, founder of SocialRest, Clay Selby who majored in IT in the School of Information Technology and Computing, pitched the idea at a conference in San Antonio called Three Day Startup. After the event, Clay and co-founder, Brandon Ashton, started developing the idea. After a long process of building, measuring, and learning, SocialRest became a reality, with potential to be one of the top start-ups of 2014. This set of social tools features social analytics, simple integration, impression tracking, customer behavior interest, and ROI tracking. SocialRest can also determine whether the content written on a regular basis is successful. News sites, brand-building blogs, and businesses that rely heavily on their content creators can benefit greatly with these measuring tools. SocialRest can help businesses observe, visualize, and adapt to customer responses on their site, making the process of seeing user engagement and conversion highly efficient.
The SocialRest team expects the site to become the premier listening tool for B2C (business to consumer) brands with shareable content on their website or blog. SocialRest has recently been ranked by ClubLab (a London philanthropic agency) as one of the 12 start-ups to watch in 2014, alongside high-caliber brands like Nest (acquired by Google), Topsy (acquired by Apple), and other legendary start-ups. In the month of February, SocialRest increased Twitter followers by 1200% and received over 20,000 social mentions. This company is definitely one to watch, with mentions from ClubLab’s “Top Start-ups to Watch in 2014” and Chelsea Krost’s “2014 The Year of the Millennial”.
Brad Neathery, an ACU and COBA graduate who majored in marketing, credits their success to a number of factors, including the positive mentoring influences and constant engagement with potential users of the tools. Brad also stressed how much the Lord has aided in the process, working in miraculous ways to bring glory to His kingdom. “Christ calls us to serve his people in everything that we do, and philanthropy is nothing more than an act of service. SocialRest is made up of team members that are constantly stumbling toward the cross together, and our foundation is built upon accountability in business and in life,” says Brad. SocialRest exemplifies the values COBA instills in students, preparing them to go into the world with a missional mindset and determination to bring glory to Christ and his kingdom through all aspects of business and in life. SocialRest is looking for interns for the summer of 2014. If any students are interested in the internship, they can contact COBA’s career development team, Tim Johnston or Samantha Matta.
“COBA craft’s the vision of its students to understand the world for what it is, and to then take their own approach on how to achieve their goals. There is an underlying belief that life should be seen as an opportunity, challenges seen as the first step to growth, and success to be seen as a humble awareness of how magnificent our creator is,” says Brad Neathery, former ACU and COBA graduate.
by Neely Borger | Jan 28, 2014 | Current Students, Faith Infusion
After an unforgettable experience in Moree, the group was eager to head to the big city of Sydney! After a long day of travel (8 hours on a bus and another hour on a plane to be exact), the weary group met Dr. Shepherd at the Adina Hotel in the heart of the city. With its tall buildings, beautiful beaches, quaint local coffee shops and cafes, and other unique attractions, students were ready to explore everything Sydney had to offer. Students met for one last class to discuss and debrief their experiences over the past week in Moree.
For the next couple of days, students spent their time exploring the grand city. Some local “must see places” included Patty’s Market, the famous Harry’s Cafe de Wheels, Darling Harbor, the Sydney Bridge, and the world famous Sydney Opera House. Some of the students joined Dr. Vardiman and his wife, Jackie, and took a dinner cruise around the Sydney Harbor one night. Many students went to see the showing of “The Magic Flute” at the Sydney Opera House. One day, the group went on a hike deep into the Blue Mountains, seeing a variety of forest life and high waterfalls. They also visited the Featherdale Wildlife Park, a zoo with Australian animals, including koala bears, kangaroos, and several different bird species. On the last day of the trip, a group of students went to the Hillsong Church in Sydney. Hillsong is a praise and worship band known throughout the world. Students were able to attend the worship service and meet some of the band members.
“Hillsong is one of my absolute favorite bands! Going to this church was the perfect way to end our trip. I will never forget the memories and friendships that I made in Australia! Traveling abroad is definitely one of the highlights of my college career,” says Angela Conway, a junior math major minoring in business.
On January 12, it was time to say goodbye to the Aussies and travel back to America. Brisbane, Moree, and Sydney had been completely different, each offering unique Australian experiences in a new cultural context. Students came back to Abilene with a greater understanding of global entrepreneurship and how business operations function in a different country. Working with the native Aboriginal children in Moree allowed students to apply concepts learned in class to see the impact of technology and education in impoverished areas.
So long sunny skies, sandy beaches, and Aussie accents. It’s time to head back to Abilene! G’day-until we meet again!
The group says goodbye to Australia as they head to the Sydney airport.
