by M. C. Jennings | Dec 14, 2021 | Academics, College Decisions, Current Students, Marketing, Professional Development, Student Spotlights, Uncategorized
Isabella Maradiaga
Have you ever heard the saying “getting a view from 50,000 feet?” Isabella Maradiaga, senior marketing and graphic design major from Tegucigalpa, Honduras quite literally did just that. Last summer, Isabella completed an internship as a Junior Design Intern with Chicago based independent global brand consultant and creative agency, 50,000feet. As their website describes, 50,000feet “develops integrated experiences for the world’s most respected brands.”
Maradiaga was able to spend part of her internship at the agency in Chicago while also working remotely. She worked alongside disciplinary teams to develop and support client brands as well as assisting designers and creative directors on a daily basis using software like Adobe Creative Suite, Figma, and MailChimp. Additionally, she contributed in client and agency initiatives through strategic exploration and design assets.
In this role, Maradiaga was able to see how her double major could be integrated into her future work saying, “Pursuing a dual degree in college has been a challenging process. Through this internship, I was able to see how strategic business concepts merge with the creative practice of graphic design. My position as Junior Design Intern was an opportunity to narrow the career path I’m choosing post-graduation. Most importantly, I experienced a work environment that I can only aspire to have in the future. Designers, developers, writers, and all team members collaborate for a shared vision. The people at 50,000feet inspired and motivated me, and I am beyond thankful for the experience they provided.”
Some of the greatest lessons that Isabella learned during her internship were centered on creativity in the business world. “Creativity looks different for everyone. I honestly believe that we have mistakenly identified creatives as the people who pursue careers in art and design alone. There is creativity in design. There is creativity in strategy. There is creativity in business.”
Internships often give students experience and insight that they can take into their future careers. Isabella was no exception. “This internship exposed me to the agency environment that I desire to be in after graduation. I learned more than I could have imagined during the three months of this internship. Now, I can say with confidence that I plan to pursue a career in brand consulting/management.”
A great internship helps students grow and mature as they are stretched beyond what they have learned in the classroom. Isabella’s experience tested her in new ways. “Learning requires an abundance of humility. The College of Business has done an outstanding job at providing opportunities and courses that prepare students for their careers. However, putting all four years of education into practice is challenging. Starting any kind of job means developing new skills, adapting to an environment, understanding company culture, and many other learning opportunities. Approaching new seasons with humility is vital to our personal and professional growth. Most importantly, it is with this same humility that we should approach others as they begin their careers.”
Maradiaga has some advice for students as they look for their own internships. “Don’t be limited by the job postings you see online. Just because you don’t see something, it doesn’t mean it’s not there. I contacted numerous agencies that were not actively hiring for internships and heard back from most of them. Whether they have open positions or not, you are already making yourself available. Do your research, find companies you love, and pursue them intentionally.”
Isabella takes a “first day at work” pic
Isabella felt well prepared for her internship as she became involved with COBA’s professional development program and did her part to grow and develop herself by becoming involved on campus. “The professional development opportunities at ACU are endless. This place provides experiences that most people don’t get until they are out of school. Besides the academic excellence that is provided in the College of Business, I’ve benefited from many roles at ACU that have shaped my work ethic. During my time at ACU, I’ve served as Vice-President for the International Students Association, President of the American Marketing Association, Marketing Director for the Student Government Association, Design Director for Ko Jo Kai, President of Wildcat Ventures, and student ambassador for the College of Business Administration. All of these experiences have been crucial to my growth as a Christian professional.”
Inspired by “the standard of excellence that we communally pursue” at ACU, Isabella says that the glory belongs to God. “The Lord truly deserves all the glory for every opportunity, experience, and achievement in life. He’s been gracious at placing me in the right place, at the right time.”
Current and prospective students can learn more about the professional development program in the College of Business by contacting Steph Brown at stephanie.brown@acu.edu.
by Katherine Norris | Oct 25, 2021 | Academics, Careers In..., College Decisions, Current Students, Faith Infusion, Financial Management, Management, Student Spotlights, Student Spotlights, Uncategorized
Destanie Crist, senior financial management major from Valley Center, CA, hit the ground running when she stepped foot on the campus of ACU. She quickly became involved on campus and is active in leadership roles for multiple student organizations and currently serves as the fund manager for STAR (Student Trading and Research). This past summer, Destanie interned for J.P. Morgan Chase & Co. in Irvine, CA where she was able to learn about a variety of roles at the organization. “During my internship, I was trained in four rotations under the Commercial Real Estate Bank division. Each week I would hear from a variety of executives and senior managers about their line of business whether it was Treasury Services or Commercial Term Lending. After my training, I was given a specific case study where I had to take everything that I learned and apply it to a presentation, loan decision, and underwriting process. At the end of that week, I had to present the final decision that I made alone or with a team to a group of senior executives. The final two weeks were immersion weeks where I conducted real loans and sat with sales teams. I also had many networking opportunities where I learned from people both inside and outside of the commercial bank and made some really sweet friends.”
The internship experience was valuable for many reasons. Destanie said, “The people I met, connections I made, and friends developed over this summer were by far my favorite part. JPMC and specifically the Irvine office has some of the most incredibly hardworking and driven people I have ever met. The immersion weeks where we worked with real clients and finally got to put all that training to the test was truly fulfilling. I pitched an idea to improve one of the processes in the bank with a few other interns and spent most of my internship working on that idea with a senior executive who I respect and greatly appreciate to bring this project to life!”
With so many great experiences to choose from, we asked Destanie what the greatest lesson she had learned was. “Be yourself, always work hard even when nobody expects you to, and talk to everyone and anyone you can regardless of their title because you can learn from them.” Destanie made it a goal to always put these principles into action. She went the extra mile to help herself stand out from the crowd and encourages future interns to do the same. “Whether it was showing up to work 20 minutes early to make sure all the technology was working for the day, staying late to help with community service projects, organizing meetings with my peers to complete case studies, and setting up Zooms to learn more about different parts of the bank and its people. I was blessed to be able to work closely with analysts and executives who taught me their ways and asked for my feedback or ideas for improvement. It was a huge eye-opener and it allowed me to see how much JPMC cares about each employee and values their ideas or improvement suggestions.”
Internships provide students with opportunities to not only learn about potential future careers but also to reflect on how to improve their skills at graduation. “This experience has shaped a lot of my mentality and approach to jobs or tasks in the future. It opened my eyes to the fact that people who are in more senior roles than you truly care about you and see the potential we hold as the younger generation for the advancement of the future. It also pushed me to understand the greater importance of work-life balance and the emphasis people must place on it to maintain their best selves. I would also say it taught me to not be afraid of speaking up and sharing ideas I have that could potentially help better a process or the firm as a whole. It is a strong foundation that has allowed me to learn a variety of skills and meet incredible people that I can turn to if I ever need help or a suggestion.”
Internships offer students a great foundation for their future careers through exploration, experience, and connections as well as stretching them both personally and professionally. “A lot of growth happened during my internship. I would say professionally I feel more prepared to graduate. Learning the fundamentals in school is crucial; however, after working in this internship over the summer, I would argue to say having experience by working a summer job or internship in the profession you are interested in allows you to see the purpose and gift of college to a greater extent. My faith was challenged and encouraged. I was able to share God and love with others around me in a respectful and caring way while also being encouraged by others in the workplace who know the Lord. Overall, I think the most growth happened in myself and developing who I am as Destanie both inside and outside of the office.”
Destanie was offered a full-time position as a Commercial Real Estate Analyst at JPMC and will be working for the company after graduation. She feels that her time at ACU prepared her for this internship and career through her experience as a leader in various clubs, class presentations, and intentionally getting to know each person in the process. Destanie encourages any student who is thinking about participating in an internship to “first and foremost remember who God is. Remember that regardless of your background, financial status, GPA, or college you are attending God can and will do great things through you. You must trust Him by taking that leap of faith or chance and putting your best foot forward. I applied to a variety of firms both big and small. God is the one who opens the doors and shuts them. He blessed me with this internship and a full-time offer. I put in the work of filling out resumes and cover letters and researching companies that fit the mission I wanted to be a part of. He was the one to open the door and help me through the intensive process to this job!”
Students who are interested in having an internship experience like this one or who would like help preparing for their job search can contact Steph Brown, COBA’s Professional Development Manager, at stephanie.brown@acu.edu.
#WeLightTheFireWithin #ACUCOBA
by Katherine Norris | Feb 25, 2021 | City of Abilene, Current Students, Management, Marketing, Social Entrepreneurship, Student Spotlights, Student Spotlights, Uncategorized
Karson Tutt, senior management major from Tuscola, Texas is a busy young entrepreneur. In addition to finishing her college courses, she is president of the Founders Club (part of the Griggs Center for Entrepreneurship and Philanthropy) and the owner of Karson’s, a jewelry and clothing boutique in downtown Abilene. Tutt began her business making jewelry that she sold online and to friends. In 2020, that small business expanded into a storefront with seven employees. Karson quickly experienced success in her new venture and saw an opportunity to start a new project that not only helped her own business but also helped other budding entrepreneurs. The Commons is a space connected to Karson’s that allows small businesses to set up a retail shop and have a chance to grow without the long-term contract and overhead fees normally associated with owning your own business or renting a space. The Commons features nine small businesses, two of which are run by current ACU students. Karson said that she was inspired to open this space because of a kindness that she was given when she was just starting out. “When I was in high school, my friend’s grandma let me do something similar in the front of her furniture consignment shop. She tracked all of my sales and checked everyone out, but I managed the inventory and advertising.” Having been inspired by Karson’s own experiences, she hopes the venture will benefit the vendors in many ways. “I am hoping it not only helps them make more sales but also gives them more exposure to customers who may not have known who they were before coming to The Commons. Between those 9 businesses and myself, we are encouraging tons of people from all different demographics to come to one place to shop.“
Being a highly involved ACU student and owner of two businesses, one might think that Tutt has her plate full managing both Karson’s and The commons but she says it’s gone well thus far. “It has been surprisingly smooth! There are a few things I wish I would’ve done before we opened (ex. signage outside, more social media content, etc.), but I can still get it done! All of the vendors have been so nice and are doing a great job with their booths.“ 
Karson received funding through the Griggs Center for Entrepreneurship and Philanthropy when she won the Springboard Student Venture Competition in 2020. She credits COBA and the Griggs Center in helping her throughout her entrepreneurial journey saying, “They have given me an amazing community of like-minded business people. I love leaning into that community and I know even after I graduate that my friends and professors will be people who I can reach out to if I ever need it. I also won a pitch competition in April that helped fund my store. Getting that money helped me solidify my decision to open the store in the first place.“
Hearing about Karson’s vision for The Commons made us curious about what this opportunity is like for the ACU students who are able to participate in this new concept so we asked them a few questions to learn more about their experience.
Melissa Huffines is a junior youth and family ministry major from Abilene, Texas. Her business, Sideline Social Club, primarily provides fashionable purple and white game day clothing. She was inspired to start her business when talking with a former manager about her future dreams. That manager was able to help her start Sideline Social Club. One of Melissa’s biggest goals in being a part of The Commons is to learn how to manage a storefront as a college student. Melissa has already learned one lesson from the experience in determining which products sell the best and which products shouldn’t make the cut. She said, “It helped me see how beneficial a storefront is!”
Maddie Rogers, a sophomore graphic design major from Abilene, Texas runs a business called Oh So Sunny that sells products consisting mainly of stickers and apparel. “I design and create products that send a message of joy, sunshine, and hope.” Maddie started her business in high school when she made a sticker to commemorate her acceptance into ACU. The “Scratch ‘Em Cats” sticker spiked her interest and led Maddie to design new creations. Rogers has learned a lot from being a part of The Commons. “I’ve learned how important it is to network and put yourself out there in order to succeed. Being at The Commons has 
also helped me meet so many other small business owners in Abilene and helped me find a support system through the many trials that come with this crazy endeavor!” The space has given Maddie the chance to help her business grow. “This opportunity has helped me reach new customers I wouldn’t have had access to otherwise! It also helped me see what the experience would be like to own my own store if I ever wanted to. Karson has really utilized her talent and taught me what hard work looks like. I truly don’t know how she does it!”
COBA seeks to inspire, equip and connect Christian business and technology professionals to honor God and bless the world. Karson Tutt is living out that vision and helping her fellow entrepreneurs along the way before she’s even walked the stage at graduation. If you’d like to learn more about opportunities for students like Karson through the Griggs Center for Entrepreneurship and Philanthropy, click here.
by Katherine Norris | Jan 28, 2021 | City of Abilene, Current Students, Student Spotlights
The Griggs Center for Entrepreneurship and Philanthropy, located in COBA, founded the Springboard Student Venture Competition to support the growth of ACU undergraduate and graduate student businesses and nonprofit organizations. Winners receive one-time funding from $500 – $3,000.
In order for the students to be able to compete in front of the Springboard judging panel, the students must be enrolled at ACU, must own at least 51% of their venture, and must be engaged in entrepreneurial activities such as the Founders Club, a student venture club led by Mindy Howard, the Student Engagement Coordinator in the Griggs Center. Awards are based on the panel’s assessment of the potential of the business and the “spirit of entrepreneurship displayed by the student(s)”. Students come prepared with a 3 – 4-minute speech and the necessary financial reports for their business. Each student receives feedback on their presentation/business model and a chance to compete again in the next competition for those who are not awarded funding in the current competition. This year, the students gave their pitch to three local business owners via video chat.
A.J. Brown, senior management major from Midland, Texas won this round of competition receiving a total of $3,000 to put towards his business, Southern Sno Shaved Ice.
We asked Brown about his business and how he got started. “Southern Sno is a mobile shaved ice trailer in Midland. We have a location that is open daily during the summer, while also catering to events/parties with an outfitted gas-powered cart that we like to call the ‘Jolly Trolley’. We pride ourselves on being the fastest shaved ice drive-thru in town, with the nicest employees. Our sno-cones have fun and unique flavors with the softest ice.”
One thing that unites many of the Founders Club members is how they got started. Each student has a unique story, but they could all agree that they put themselves out there and went for what they wanted to achieve. “During my freshman year of college, I changed my major to business after the first semester. Because of that, I was looking for something that I could do in the summer that could teach me about business while still getting to hang out with my friends. Options were limited because it had to be a seasonal business, so that is where the idea of sno-cones came into play. I used the money I saved up from a mobile car detailing business I ran in high school and hit the ground running!”
We love hearing Brown’s story and his inspiration to create his own work experience based on what he has been learning in COBA. From beginning his business to winning the competition, we asked Brown what he learned from the experience. “The competition was a great experience for me. It gave me a reason to step back, analyze what things I have done well, and what things I need to improve on. I also loved the experience of having to come prepared and confident about presenting my business in front of a group of successful entrepreneurs. I am very grateful for the Griggs Center and all that it does!”
Now that Brown has won, he says, “In all that I do with this business, I want to go about it in a smart and professional manner. I have heard of many companies that scale too fast and it ends up hurting them. My dream is to expand Southern Sno into other cities in Texas. But for now, I am focused on mastering the operations in Midland. At Southern Sno, everything is made in-house: syrups, ice, etc. The last two years I have been very blessed to be able to use a commercial kitchen from a group in Midland. I have realized that this isn’t a great long-term solution for scaling the business. So, with the money I have won from the competition, I will outfit the small warehouse that Southern Sno leases from a group in Midland. This allows me to have all of the supplies, ice, syrups, and trailers all in one place which really helps operations. Once we master that, we will look to move forward with possibly expanding into other markets.”
Owning a small business during COVID-19 has proved to be a difficult task for business owners all across the nation. We asked Brown what it has been like to continue operations as a young entrepreneur. He told us, “COVID-19 brought about some crazy instances. The first crazy thing we had to deal with was on our ‘Opening Day’ that we had been advertising for over a month. Thirty minutes before opening, the owner of the lot we were using called and said we could not be there. So that was a mess, but we recovered and ended up finding a great location. I would say the main thing that we had to change was we completely pivoted into a drive-thru only location. Before, people could only walk up. The drive-thru actually created a quicker and more efficient way for us to get cars in and out, and it showed in our daily revenue. The biggest downside we faced was that our business was hurt with not really being able to do many events throughout the summer. The year before that was our primary source of income. We are hoping to increase both of those streams of revenue this next summer, hoping that Covid calms down!”
Congratulations to A.J. Brown for all of his hard work and accomplishments that have led him to this point in his entrepreneurial journey. We look forward to seeing his continued growth as an entrepreneur as he continues to learn and expand his business.
You can check out Southern Sno Shaved Ice here!
by Katherine Norris | Dec 28, 2020 | Academics, City of Abilene, College Decisions, Current Students, Human Resource Management, Management, Student Spotlights, Uncategorized
For students, the winter break can be one of the most optimal times to work on your resume and career search because you have spare time to search for internships or apply for jobs depending on where you are in your academic journey towards graduation. To help students get started, we have been posting Tip Tuesday advice on our social media that guides you through small and easy steps that you can take over the next four weeks to help you find interesting career options and get your resume and social media ready for potential employers.
To give you some encouragement on your internship journey, we wanted to share an internship story from one of our current students, senior management major Meagan Thomason from Midland, TX. She interned for ER Senior Management, LLC which provides service across Texas to owner-operated/managed senior living retirement communities. Meagan worked in one of their Abilene locations where she assisted in Human Resource (HR) functions. Meagan’s internship duties were varied as she told us, “This semester I have specialized in the Associate Satisfaction Surveys in pulling data and displaying the survey results. I mostly worked with Excel and Canva. I also assisted in recruitment by reading resumes, scheduling interviews, and sitting in on those interviews. Along with all that I assisted in coding insurance invoices among other HR-related tasks.”
Meagan found that seeing the tangible results of her labor was incredibly satisfying and made this the favorite part of her internship as she saw the findings being put to good use within the company. She told us, “I worked so hard on the surveys for so long and finally seeing the results and all my hard work being sent back out to the four different communities. It felt good to finally have others see what I had been working on for so long.”
Internships offer students more than just course credit or, in some cases, financial gain. They can also offer great experience and insight as Meagan found, telling us that
she learned, “The stress of dealing with a crisis in the office along with the importance of writing a good solid resume. It’s important to keep a level head, especially when working in the healthcare industry during a pandemic. This internship also allowed me to figure out what part of the business I wanted to go into after graduation. I was unsure before, but this internship taught me the value of Human Resources and why HR exists.“
Looking forward, this internship is shaping her future as she gained invaluable hands-on experience teaching her lessons that she could not have learned in a classroom. Her internship helped her explore and discover what area of HR she was interested in and what it would take to be hired by another company in the future. Meagan told us that the experience as a whole has helped her to take initiative and prepare to make the transition from a university student to her future career in the industry.
Meagan advises future interns, “Keep a notebook and write down EVERYTHING you do. This will help you in updating your resume and in future interviews when you’re asked about what you did during your internship. It also helps you keep track of your tasks you’re assigned and if you’re asked about something you did a month previously, you can turn to that page and explain exactly what you did.” She also suggested to “Keep a google calendar of everything you have going on. This semester I worked at my internship and a part-time job. I’m also one of Delta Theta’s pledge officers and a full-time student. It can be a lot and Google Calendar helped me schedule out my weeks.”
Meagan said that the classes she took, particularly in excel and personal selling, prepared her for the internship and future employment as they directly applied to her internship as she developed surveys and assisted in recruitment and resume review. Meagan also felt that the mock interviews she participated in through COBA Edge assisted in her interview process.
Meagan has enjoyed her time in COBA and says one of her favorite things about being a business major happened early on in her academic career. “I would say the Venture Out project in Monty Lynn’s Intro to Business class was one of my favorite classes. Trusting a bunch of freshmen with the funds to buy and sell products? That was a really fun first project for college.” Meagan’s hands-on holistic COBA experience has been extremely valuable to her in preparing her for her internship and in preparation for her future career.
We love assisting students as they journey through classes, internships, and career searches. If you would like help with your resume and internship or job search, you can contact Steph Brown with COBA Edge at srb19c@acu.edu.You can also check out our social media every Tuesday during break to get tips on what you can be doing now to prepare for internships and future careers!
by Katherine Norris | Nov 19, 2020 | Academics, City of Abilene, Current Students, Faith Infusion, Management, Marketing, Student Spotlights, Uncategorized
RHM Team
Accomplishing their goal to add a new venture this semester, Wildcat Ventures acquired Right Hand Media (RHM), making it their sixth student-run business on campus. President of Wildcat Ventures, Riley Simpson, originally founded Right Hand Media as a freelance videographer. However, seeing that it would thrive in the market Wildcat Ventures caters to, the team made the decision to bring the business on board, hiring Tres Cox as the CEO.
Tres is a marketing and management major from Lewisville, TX. Working alongside Tres is account manager Bekah Penton, content creator David Mitchell, creative designer Ashley Lang, videographers/editors Emily Shafer and Tavian Miles, and videographer and web designer Matthew Jungling.
Tres sees RHM as helping to fill a communication gap on campus. “In this season, everyone is looking for an effective way to connect with their audience, and visual media is one the best ways to do that. Our services help our clients make an impression and make connections.” RHM specifically works in video production, digital marketing, photography, and design.
CEO, Tres Cox
Cox said that their customer base is varied. “Our services are businesses and organizations who want to present themselves and express their message with quality content. At Right Hand Media, we encourage our partners to play their best hand.”
RHM has worked on many projects over the semester that encapsulates the mission behind that statement. Every project has elegant evidence to show for the team’s workmanship. The company has been working closely with Dr. Dennis Marquardt and Nick Gonzales from the Lytle Center to produce the Leadership Link podcast. Nick is a fan of the work of RHM, saying, “What is unique about Right Hand Media is that they are an organization that is very easy to work with. Their adaptability is a trait that no one should take for granted. They have worked with the Lytle Center for multiple episodes and each time we pitch a new idea or have second thoughts on something they are quick to go with the flow, brainstorm, and even build upon ideas.” Gonzales noted that working with RHM means “working with excellence” and gives high praise to the team’s professionalism and collegiality.
RHM filming Mary Gregory’s Class
Another great testimony about what RHM is helping clients accomplish is the growth of painter Mary Gregory’s online painting class, Egg, Feather, Nest. Cox detailed how RHM has worked to help Gregory market her talents. “Our team films and produces the video lessons that go into her courses, creating graphics and promotional content, and managing the digital marketing strategy for the company’s online presence. It’s been an incredible journey, taking Mary from teaching only small workshops when she had the time to now teaching hundreds of students online.”
Account Manager, Bekah Penton
Not only have these client accounts created experiential learning opportunities for RHM student employees, but the students are also building on their strengths and gaining valuable experience for their future careers. Bekah Penton said, “Working at Right Hand Media has been different than any other position I have held before, but I have learned something new every day. While I have done freelance social media management before, this position at RHM has allowed me to take more of a leadership role on a team instead of independent work. It has also allowed me to continually grow in my knowledge of digital marketing such as social media, email, and content creation.”
Creative Designer, Ashley Lang
Ashley Lang told us that she loves her team because “Our people are diverse and incredibly creative in unique ways. Everyone has something different to bring to the table, and we get to utilize those strengths to create killer projects that cater to the needs of our clients. Each of us is heavily involved in things outside of RHM, and I think that reflects the potential for leadership and the amount of talent that exists within our team. These are people that come willing to learn and try new things together, and I couldn’t be more excited about it!”
Inspiring and equipping students is part of the vision of the College of Business – to connect business and technology professionals to honor God and bless the world. The creative spark that the Right Hand Media team shows through their work to help others shine while continuing to learn and excel at their professional skills is something that COBA aspires to instill in all of its students. To follow RHM’s team on their Instagram page click HERE.
