Internship Spotlight: Berkley Bruckner

While many students long for the excitement of faraway places, you don’t have to look far from home for a valuable internship. For junior business management major Berkley Bruckner, this was exactly the case. Located in her hometown of Amarillo, TX, Fairly Group gave her the opportunity to enhance her career development, prepare her for difficult hiring scenarios, and strengthen her confidence in both decision-making and communications with like-minded professionals. The Fairly Group is a risk consulting firm advising clients throughout the United States and in over 100 countries in several business segments including corporate risk, human capital and benefits, and a broad array of risk consulting specialties. They are also the largest insurance broker in the Texas Panhandle.

Berkley was able to intern alongside the HR Director and learn first-hand the daily processes of human resources. “I was mainly a part of the hiring process for Fairly group and their sister company Occunet. I would look at resumes people would send in to the company website or I would go to Indeed and look for potential people to hire. I would also schedule interviews with the HR director and had the opportunity to sit in on the first initial phone interview with prospective job candidates.” This enabled her to put into practice what she had been learning about hiring new employees, including bias-free interviewing processes. Berkley also was included in a  workshop that helped her gain more perspective on empathy for her co-workers.

“I participated in a workshop while interning for this company and it was one of the greatest lessons I learned. It was about having an outward mindset and how to always try and take into consideration the people around us. Even if we have conflicts or get frustrated with our coworkers, we never know what they are going through so we should try and be open minded and empathetic towards them and not try to retaliate against them.” Not only did Berkley learn about the strategic and logistical processes of working in Human Resource Management, she was also able to gain insight on the relational side of working with and for other people.

Like many other companies, the pandemic has been an agent of change for the workplace for the Fairly Group. This gave Berkley the opportunity to be in an in-person work environment while learning how to include and be intentional with the company’s remote employees. “I would say that almost 25% of the company was working virtually, and this was an initial challenge to work collaboratively with them and stay in contact, but I grew in this area tremendously.”

Berkley’s experiences in COBA prepared her to take on the workload of this internship through purposeful classes, connections with faculty and staff, and her involvement with the ACU Chapter of the Society for Human Resource Management. In addition to COBA classes, she has been involved in Freshmen Follies, Sing Song, Delta Theta, and has been a mentor group leader for Wildcat Week. Her involvement on campus gave her the practice she needed to connect with future employers. She advises future interns to “try and get to know as many people as you can in the company you intern for and connect with them on LinkedIn. They could be great connections to have in the future when you go into your career and pursue bigger opportunities.”

Through her internship, Berkley was able to put into action the lessons she has learned in the classroom and through her SHRM on how to recruit potential job candidates, communicate effectively with co-workers, and step outside of her comfort zone to further develop her leadership qualities. And not only did she gain invaluable experience in a work environment very new to her, she was able to spend the summer in her hometown – the best of both worlds. If you are a student looking for help with an internship or job preparation or searches, contact COBA’s Professional Development Manager, Steph Brown at stephanie.brown@acu.edu.

Internship Spotlight: Isabella Maradiaga

Isabella Maradiaga

Have you ever heard the saying “getting a view from 50,000 feet?” Isabella Maradiaga, senior marketing and graphic design major from Tegucigalpa, Honduras quite literally did just that.  Last summer, Isabella completed an internship as a Junior Design Intern with Chicago based independent global brand consultant and creative agency, 50,000feet. As their website describes, 50,000feet “develops integrated experiences for the world’s most respected brands.”

Maradiaga was able to spend part of her internship at the agency in Chicago while also working remotely. She worked alongside disciplinary teams to develop and support client brands as well as assisting designers and creative directors on a daily basis using software like Adobe Creative Suite, Figma, and MailChimp. Additionally, she contributed in client and agency initiatives through strategic exploration and design assets.

In this role, Maradiaga was able to see how her double major could be integrated into her future work saying, “Pursuing a dual degree in college has been a challenging process. Through this internship, I was able to see how strategic business concepts merge with the creative practice of graphic design. My position as Junior Design Intern was an opportunity to narrow the career path I’m choosing post-graduation. Most importantly, I experienced a work environment that I can only aspire to have in the future. Designers, developers, writers, and all team members collaborate for a shared vision. The people at 50,000feet inspired and motivated me, and I am beyond thankful for the experience they provided.”

Some of the greatest lessons that Isabella learned during her internship were centered on creativity in the business world. “Creativity looks different for everyone. I honestly believe that we have mistakenly identified creatives as the people who pursue careers in art and design alone. There is creativity in design. There is creativity in strategy. There is creativity in business.”

Internships often give students experience and insight that they can take into their future careers. Isabella was no exception. “This internship exposed me to the agency environment that I desire to be in after graduation. I learned more than I could have imagined during the three months of this internship. Now, I can say with confidence that I plan to pursue a career in brand consulting/management.”

A great internship helps students grow and mature as they are stretched beyond what they have learned in the classroom. Isabella’s experience tested her in new ways. “Learning requires an abundance of humility. The College of Business has done an outstanding job at providing opportunities and courses that prepare students for their careers. However, putting all four years of education into practice is challenging. Starting any kind of job means developing new skills, adapting to an environment, understanding company culture, and many other learning opportunities. Approaching new seasons with humility is vital to our personal and professional growth. Most importantly, it is with this same humility that we should approach others as they begin their careers.”

Maradiaga has some advice for students as they look for their own internships. “Don’t be limited by the job postings you see online. Just because you don’t see something, it doesn’t mean it’s not there. I contacted numerous agencies that were not actively hiring for internships and heard back from most of them. Whether they have open positions or not, you are already making yourself available. Do your research, find companies you love, and pursue them intentionally.”

Isabella takes a “first day at work” pic

Isabella felt well prepared for her internship as she became involved with COBA’s professional development program and did her part to grow and develop herself by becoming involved on campus. “The professional development opportunities at ACU are endless. This place provides experiences that most people don’t get until they are out of school. Besides the academic excellence that is provided in the College of Business, I’ve benefited from many roles at ACU that have shaped my work ethic. During my time at ACU, I’ve served as Vice-President for the International Students Association, President of the American Marketing Association, Marketing Director for the Student Government Association, Design Director for Ko Jo Kai, President of Wildcat Ventures, and student ambassador for the College of Business Administration. All of these experiences have been crucial to my growth as a Christian professional.”

Inspired by “the standard of excellence that we communally pursue” at ACU, Isabella says that the glory belongs to God. “The Lord truly deserves all the glory for every opportunity, experience, and achievement in life. He’s been gracious at placing me in the right place, at the right time.”

Current and prospective students can learn more about the professional development program in the College of Business by contacting Steph Brown at stephanie.brown@acu.edu.

Internship Spotlight: Maddy Crockett

Junior accounting and management major, Maddy Crockett, from Lubbock, TX interned this summer at the corporate headquarters of City Bank, a publicly-traded company in Lubbock, Texas. While there, Maddy worked for the director of the Project Management Office and said, “The internship I held this summer with City Bank went beyond my expectations, and I am incredibly grateful for the experience the company provided me”.

Maddy learned so much during her time at City bank. “Project management within companies has always been fascinating to me, and I was able to learn it first-hand this summer. Over the nine weeks I was with City Bank, I was shown the timeline of a project, both in theory and in practice. I was able to shadow the director of the department in all areas – project implementations, team touchpoints, leadership development, and meetings with department heads and bank executives. I was also given a project of my own to work on, where I communicated with corporate and branch team members to complete a data initiative. The leaders in the Project Management Office showed me real tools to initiate and carry out projects from start to finish.”

Real-world experience with an opportunity to apply what she had learned was invaluable to Maddy. “One of my greatest lessons from this experience was getting to lead a meeting of my own for the director and other members of PMO. I also enjoyed experiencing seeing individuals from all different departments come together to accomplish a project; individuals were chosen to utilize their specific skill sets, and it was encouraging to see that teamwork and cooperation from everyone involved. City Bank is an excellent organization to work for; they treat employees like family, they provide great opportunities for growth, and they execute top-notch service for their customers.”

Maddy felt ready to take on the summer internship saying, “ACU has prepared me to be proactive and professional in this internship, along with being willing to work hard. By our professors encouraging us to be inquisitive and prepared for questions, I was able to learn from my director and peers. COBA has taught me that excellence is worth pursuing, and it is a goal I should seek after in all areas of work.”

Maddy’s favorite thing about being a COBA student is the variety of opportunities the college offers. “I love the learning opportunities COBA provides; nowhere else have I gotten the applicable experience that I have here. Additionally, the relationships we get to have with our professors has been a favorite of mine.”

For those students preparing for an internship, Maddy advises, “Have a teachable attitude, say yes to what is asked of you, and don’t be afraid to ask questions! Your internship is what you make of it – it can be average, or it can be exemplary. Take advantage of the opportunity your internship provides for you and make it exemplary!”

Internship Spotlight: Brooke Lenz

Brooke Lenz

Brooke Lenz, a MAcc student from Lakeway, Texas has made the most of the internship opportunities available to COBA students. Last summer, she completed an eight-week internship with Harper and Pearson in Houston. This summer, she wanted to see how working at one of the “Big 4” accounting firms compared to her previous internship experience. Brooke recently completed a five-week internship with EY in Dallas and has been offered a position at EY post-graduation. We asked Brooke to share the highlights of her internship and to give some advice to current students who are looking at internship possibilities.

 

What were the greatest lessons you learned in the internship?

Communication is so important if you want to learn and succeed at what you are doing. Communicate when you have questions about things, communicate when you want clarity, communicate when you finish a task, etc.. It shows the person you are working with that you want to learn and you are willing to listen. Once you are given an assignment or shown how to do something, write it down so you don’t have to repeat any of your questions and so you don’t forget how to do something.

 

How has your time at ACU prepared you for this internship and for employment after graduation?

ACU has really helped shape who I want to be as an employee and co-worker. The professors do a great job of showing you that you can succeed in whatever you set your mind to all while maintaining integrity and high moral character. 

 

What advice do you have for students who are preparing for an internship?

I would advise those who have upcoming internships to have confidence in themselves. Your grades are what qualified you for your internship, but how personable you are and how well you work with others is what solidified your internship. Be open to learning new things and remember to be yourself! Have fun, enjoy your internship experience, and bring a positive attitude to work everyday!

 

What’s been your favorite thing about your time at ACU and in COBA?

My favorite thing about ACU and being a COBA student has to be the relationships I have formed. I know that I would not have the personal connections and relationships I have with my professors at any other university. They truly care about you as an individual person, more than just your success in the classroom. They take the time to invest in each student and get to know them on a more personal level.

 

 

 

Internship Spotlight: Sarina Smith

Sarina Smith is a junior management major from Melissa, Texas. This summer, Sarina interned for Raytheon Technologies in McKinney, Texas in their Intelligence and Space Division as a program planning intern. Sarina is hopeful that this internship will lead to a full-time job with the company after graduation. “My management identified me as a ‘high performer’ and have invited me to intern again next summer as well as documented their desire to hire me upon graduation.” We asked Sarina a few questions about her internship and her preparation for her future career.

 

What were the greatest lessons you learned in the internship?

My role in the internship was performing schedule management and ensuring my programs had strong performance and robust project management analysis. This included cost estimating, earned value management, critical path, schedule risk, plus cost and schedule variance analysis. One important thing I learned about myself during this internship was that I am adaptable and highly capable. This internship took a lot of communication and advanced skills, however, with determination I accomplished more than I thought possible. Something else I have learned is the importance of being proactive and enterprising in the workplace. Much of the time I had to teach myself or find solutions independently. Taking initiative and not stopping until you reach your objectives is what leads to success. 

 

How has your time at ACU prepared you for this internship and for employment after graduation?

My time at ACU has prepared me through relevant coursework. My academic coursework went hand in hand with my internship. My COBA classes were outstanding preparation for me having the technical knowledge and proper tools to be successful and most importantly my coursework gave me real-world relevant business scenarios. As a communication minor, my communication classes aided me greatly in leading meetings and interacting professionally with all levels of the organization. The leadership opportunities ACU offers also helped as much as the coursework. Being the pledge class president and current social director in my social club helped tremendously with organizational skills. The experience of being an officer and active in ACU Acapella choir increased my self-discipline. My confidence and communication skills were also expanded by serving on leadership teams for Sing Song, TED Talks, and volunteering as a mentor leader at Wildcat Week. My time at ACU has prepared me for employment after graduation by giving me the necessary tools and skills to thrive in the workforce. 

I now understand more fully what being in the professional workplace entails. My goal is to excel in my career using as many resources as I can and through self-study. I will apply what I learned during my internship to my academic coursework by using my improved technology skills as well as better time management. Some transferable skills I developed during my experience were analyzing and prioritizing tasks, extracting important information, and facilitating group discussions. 

 

What’s been your favorite thing about being a COBA student?  

My favorite thing about being a COBA student is getting involved in the many opportunities COBA has to help you optimize your career goals. COBA’s Leadership Summit in Colorado was especially impactful. COBA truly cares about their students and will go to great lengths to see them grow. 

 

What advice do you have for students who are preparing for an internship?

My advice would be to not underestimate yourself. Everyone has to start somewhere. Next, find mentors. It can be overwhelming being a part of something much bigger than yourself. Just like your classmates depended on you in a group project, your coworkers depend on you to help elevate the team. Therefore, ask for help. Having someone to show you the ropes and answer questions is a great way to make sure you are maximizing your contributions to the team quickly.  Also, don’t be afraid to seek answers on your own. A mix of independence and self-direction but openness to learning from others is a winning combination. 

 

 

ACU Chapter of AMA Hosts First Virtual Networking Event

The ACU chapter of the American Marketing Association (AMA) hit the ground running as they began their second year back on campus. One of the goals of the AMA chapter is to equip students through professional development and provide real-world experiences. With this goal in mind, the chapter officers and advisors have set a goal to have an annual spring trip to the DFW area where they engage with alumni to visit their workplaces and show students what the life of a marketing professional in different fields looks like. 

Even though this year’s trip had to be canceled due to the current pandemic situation, the officers and advisors didn’t want members to miss out on such an opportunity.  As the team joined to brainstorm ideas to provide a similar experience to students, they used technology to their advantage and decided to plan the first AMA virtual event. There were a few challenges to take into consideration as the event was being planned, “I think there was a lot of uncertainty about the event during the beginning. Questions like, would students attend something like this? How long should the event be? Would it be weird to do it via zoom? How do we make it personal?” Lindsay Palmer commented. The faculty and staff advisors, Dr. Jennifer Golden and Lindsay Palmer, partnered with ACU alumni who could tell students about their marketing experience and personal branding, from the comfort of their homes.  After reaching out to professionals from various industries and marketing areas, four alumni joined with ACU AMA to tell students their stories. The panel included Jay Swinney from Indeed, Katherine Hall from Schaefer Advertising, Rachel Gilliam from Lev, and Reagan Morgan from PFSweb

Alumni Panel: Jay Swinney (’09), Katherine Hall (’13), Rachel Gilliam (’13) and Reagan Morgan (’08)

On June 8th, ACU AMA members and students from the College of Business Administration joined these alumni on Zoom for the virtual event, “What Now? Five Ways to Brand Yourself During a Crisis”. The event was kicked off by Dr. Jennifer Golden, who shared five ways for students to continue working on their personal brand during COVID-19 and stand out amongst job applicants. ACU AMA also partnered with COBA’s Professional Development office to offer additional opportunities and resources for students. Then, the alumni panel was introduced and each professional shared about their roles in their respective companies. From data analysts to account directors, each of the alumni had a different experience and perspective to share that was valuable for the wide range of interests of the students attending the virtual event. To provide a personal networking experience, students entered into break-out virtual rooms of 5 as one of the alumni guest speakers conducted a Q&A session.  

Besides learning practical ways to grow their network and develop their personal brand, students were able to connect with alumni and peers on LinkedIn with the information provided by the ACU AMA advisors. Social distancing did not limit the ability to connect with marketing professionals and learn insightful skills for the future. The alumni who willingly shared their time and experience with the students, once again, showed how ACU’s community is still valuable long after graduation. “We have such awesome alumni at ACU and in COBA specifically. They were all so willing to give up some of their time to advise and pour into current students. Overall, the event was a huge success in my opinion. It was cool to see how engaging the students and alumni were with each other. I think this event also helped bring a new opportunities to our students. I can’t wait to see what else AMA does.” Lindsay added.

Students joined by ACU Alumni for the virtual event via Zoom

The ACU AMA chapter is looking forward to another year of professional growth and events that empower students to fulfill their career goals. As the year was kicked off with an incredible event, the new officers and advisors hope to provide similar opportunities to all members throughout the 2020-2021 academic year. 

Click here to check out the landing page created for the event with the bios of participating alumni. Follow ACU AMA on Instagram @ama_acu to hear about our next event. If you have any questions about membership, please email ACU AMA advisor, Lindsay Palmer.